Opal

Opal, the #1 screen time app, cold-messaged me on LinkedIn and created a new role to bring me to Paris for a summer running IRL brand activations around phone addiction.

I took that freedom and ran with it, turning a vintage American phone booth into a confessional where strangers could record raw, honest stories about their relationships with their phones.

It was one of the most challenging and fun projects I’ve ever worked on. On an extremely condensed timeline, I took the booth from engineering to finished build in just a couple of weeks, then ran the logistics for an international road trip from Paris to London, hauling the booth across the city to film guerrilla-style.